Location : USA
Client : Burberry
évènements : "Burberry Brit Rhythm Fragrance" campaign launch in the US
51 set ups were installed simultaneously in 22 states and 45 cities
The tricky part was to actually activate in 51 locations at the same time – sharingbox software as well as its strong operations and the strategic location of machines accros the country makes them the only company to carry on such large scale activations. Burberry and Macy’s only provided plugs … sharingbox took care of the rest!
During the campaign, Burberry saw an increase in same store sales, this further confirms the role of sharingbox affecting sales during in store activations.